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07.02.2012
06.02.2012
03.02.2012

Paint and Coating Market in Russia

Owing to its rapid growth ratio, the Russian paint industry is considered to be the most attractive for foreign and domestic investments. Foreign investors prefer to build facilities from scratch, whereas Russian business people invest in existing plants.

From year to year the pressure caused by overseas companies gets stronger. The imported materials feature a better performance, a broader selection and better environmental compliance. Naturally, they are much more expensive than domestic products. But the growing competition hampers expansion of the Russian paint producers who are fighting a losing battle with foreign companies that have stronger financial and marketing backgrounds. So their main goal and first priority is to retain their existing market shares.


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